Ismails respects the privacy of its customers and takes precaution in ensuring that any information submitted to Ismails via this website shall be dealt with in accordance with the Protection of Personal Information Act, 4 of 2013, and any other legislation relating to matters of privacy.


By using this website you consent to the collection of your personal information including, inter alia, your cell phone number, email address, IP address and the name of your internet service provider (“Information”) for marketing, research, historical and/or statistical purposes only, which Ismails pledges not to publish in an identifiable form. Ismails undertakes not to transfer any of your Information obtained via the use of this website to third parties without your prior written consent, unless we are required by law to do so. Ismails undertakes to destroy, delete or de-identify all Information as soon as reasonably practicable as soon as Ismails is no longer authorised to retain such information. The collection of Information shall be reasonable and lawful and shall be done in a manner that will not infringe on your privacy.

Subject to the provisions of the Regulation of Interception of Communications Act, 70 of 2002, you hereby consent to us intercepting, blocking, filtering, reading, deleting, disclosing and using all communications sent or posted by you to our staff and employees on this website.

If you want to withdraw your consent and opt out from receiving any further marketing messages from Ismails, please click on the unsubscribelink in the newsletters.


Information is collected either electronically through the use of cookies or collected manually through the information voluntarily provided to us by yourself. Cookies are small amounts of data that are sent to your browser from a web server and are stored on your computer’s hard drive. Cookies enable us to tailor our products and services to suit your personal interests by facilitating navigation, estimate our audience size, assist our online merchants to track visits to our website and to analyze your visiting patterns. You can configure your browser to decline cookies or to notify yourself when you are sent a cookie. Details on how to implement the aforesaid configuration can be found in the instructions for your web browser.


This website may contain hyperlinks referring to other websites managed by companies other than Ismails and over whom Ismails does not exercise any control. Ismails does not endorse these third party websites and disclaims any liability in respect of damages arising out of such use. This website contains links to the search engine website “Google” and the external social network website “Facebook”. You can recognise the links by the buttons illustrated on the bottom of our website homepage.


This website uses Google Analytics, which in turn uses cookies to enable the website to analyse how users use the site. The information generated by the cookie will be transmitted to and stored by Google. This information enables Google to evaluate your website activity and to provide other services relating to such website activity. Google may also transfer this information to third parties where required to do so by law or where such third parties process the information on Google’s behalf. You can prevent Google from collecting and processing cookie-generated data by selecting the appropriate settings on your web browser.


When you click on the Facebook button, it becomes active and the Facebook plug-ins are activated. Your browser then sets up a direct link to the Facebook servers. Facebook then gets the information that you have accessed from this website with your IP address. If you are logged in on Facebook, your visit can be associated to your Facebook account. If you interact with the plug-ins, for example, if you click on the ‘Like’ button or post a comment, the corresponding information is transmitted directly from your browser to Facebook

and saved there. As the transmission is direct, we obtain no information as to the data transferred. For information on the purpose and extent of the data captured by Facebook as well your rights in this regard and how to protect your personal privacy, refer to privacy policy

Note that the functions assigned to the Google and Facebook links, in particular the transfer of information and user data, do not become active just by visiting our website, but only when you activate the respective buttons